The difference between boss and hugo boss

 1. HUGO BOSS is a clothing brand, and Boss is a production line under the HUGO BOSS brand.

2. HUGO BOSS is a world-renowned luxury brand, originated in Germany, mainly engaged in men's and women's clothing, perfumes, watches and other accessories. The first BOSS perfume was launched in 1993. http://www.hugobossorangeuk.de/hugo-boss-shoes-men.html

3. The initial production line of HUGO BOSS is based on "uniforms". Today, "Boss" has been split into three production lines with different orientations, namely: Boss, Hugo Boss and Baldessarini.

4. The consumer group of the BOSS brand is positioned as urban white-collar workers, which are specifically subdivided into black label series (Black Label) which is mainly formal wear, Orange Label series which is mainly casual wear (Orange Label) and outdoor sportswear mainly Green Label series (Green Label). http://www.hugobossorangeuk.de/hugo-boss-polo-shirts-men.html

Extended information:

1. Brand development history

Registered place: Metzingen, Germany

Brand line: HUGO BOSS is divided into two brands, Hugo and BOSS, mainly engaged in men's and women's clothing, perfumes, watches, and other accessories.

Hugo is a clothing series for young people. Its design is more avant-garde and it uses the latest fabrics to make clothing, suitable for young men who are chasing fashion.

The style of HUGO BOSS is based on the traditional image of Europe, with a strong German atmosphere.

HUGO BOSS has opened stores in more than 100 countries and regions around the world. In addition to men's wear, HUGO BOSS has now also developed women's wear series, the brand's glasses, perfumes, watches, shoes and leather goods.

http://www.hugobossorangeuk.de/hugo-boss-shoes-women.html

HUGO BOSS holds a pivotal position in the international fashion industry and is a classic German brand. The business philosophy that HUGO BOSS has always advocated is: to create a professional image for successful people.

2. Brand culture

http://www.hugobossorangeuk.de/hugo-boss-jenas-women.html

Insist on perfect design, high quality and handwork.